We immediately thought of Irish immunologist Prof Luke O’Neill, who is in the world’s top 1% in his field. A warm and witty speaker, Luke has a unique gift for making complex issues accessible. More importantly, his irrepressibly optimistic outlook helps instill confidence.
And so ‘Virus Economics’ was born, with a live Webinar held on the 9th of July. To promote the event, Luke also did a short ‘teaser’ video that generated huge interest.