David Sneddon, Director at Google Ireland, is responsible for the Large Customer Sales division for the German, Austrian and Swiss markets (collectively known as DACH) and Central Eastern Europe (CEE). He is responsible for all sales, deployment and account management for the DACH/CEE region.
In addition to this role, David also runs the Export team at Google, a team dedicated to working with customers to find new international markets for Google’s customers. This team offers both digital marketing advice as well as advice on logistics, translation of advertising and web assets, localisation of web/app assets and payment solutions.
David graduated in 1993 with a BA from Birmingham University, UK, followed by an MBA from Dublin City University in 2001. He started his career in Ogilvy and Mather, the London wing of the global advertising agency, later moving to the sister company Mindshare UK in London and then in 1999 transferred to help to set up the Mindshare Ireland office. After 15 years in advertising and media buying, he made the move to Google in April 2011. Born in the UK, he has made Dublin, Ireland his home since 1999.