During his time coaching, Matt Williams became fascinated with the makeup of individual and team performance. In elite sport, coaching is made up of 3 key areas: Technique, Tactics and Performance – which is the drive to play at one’s maximum. Matt takes the “Performance” aspect of sports coaching and applies the enhancing techiques to business teams and executives.

In 2006, after seven years in Europe, Matt returned to Australia and linked with the Sydney based HR company EXCEL HR. In partnership they have produced the ‘Peak Performance Business Program’.

In the media Matt has contributed articles to the Sydney Morning Herald, The Irish Independent and The Irish Times. He has appeared on the Irish radio Newstalk 106 and has been a commenter with the ABC, Setanta Cable TV and RTE Television. He is now the rugby writer for The Irish Times and works as a commentator for Tv3 Group.

Matt started coaching in the New South Wales Waratah’s system in 1990. In 1995, after playing an inside role of the winning of the Rugby Wars for the Rugby Union, he rose through the coaching ranks to become manager and Assistant Coach, before becoming Head Coach of the New South Wales Waratah’s from 1997 to 1999. During this time Matt was at the forefront of establishing professional coaching in rugby. Matt was instrumental in mentoring and coaching such great players as David Campese, Matt Burke, Tian Strauss, Phil Kearns and Jason Little.